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DOLCEVIA.COM 2017

INFO MEDIATICO

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SCARICARE IN PDF

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L'OPPORTUNITA

Secondo il rapporto 2016 rilasciata dal Ministero degli Affari Esteri ci sono grandi opportunità per le aziende italiane nei Paesi Bassi ma anche rischi
- Pubblicità: maggiore diffusione delle informazioni tramite campagne pubblicitarie, inserzioni, ecc
- Incentivare il turismo nella bassa stagione realizzando offerte speciali “tutto incluso
-Digitalizzazione offerta nel web: new travel technology e uso dei blogger, social network, applicazioni smartphone e tablets
- Azioni di co -marketing con importanti Tour Operators olandesi, vettori aerei, operatori privati

CARICA RAPPORTO MERCATO 2016

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TENDENZE DI CONSUMO

I Paesi Bassi è dopo Lussemburgo il paese più ricco del EU
- Nostri visitatori spendano tra € 2500 e € 5000 la persona per la vacanza
- Nostri visitatori spendano in media € 775 al anno per le bevande alcoliche (inculso vino)
- Ristorante in media € 1300 al anno
- Le spese per beni di lusso cresce +6% al'anno
- Supermercati stanno trasformando in Luxury Food Markets

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UNA SCOPERTA D'ITALIA

Dolcevia.com è il sito più importante per i turisti provenienti dai Paesi Bassi e Belgio. Si occupa principalmente di creare ispirazione per viaggiare e scoprire l'Italia, accanto siamo un punto di riferimento per chi è in cerca del lusso e dell'eccellenza Made in Italy! Lavoriamo con oltre 20 giornalisti professionisti provenienti da Olanda, Belgio e Italia.
(Foto credit : Rotterdam Foodhall)

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MA NON SOLO TURISMO

Su Dolcevia.com è possibile trovare una presentazione a 360° dell'Italia & Made in Italy.
(Foto credit : Vinilux Catering België)

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1° SITO DI GASTRONOMIA ITALIANA NEI PAESI BASSI

Il sito Dolcevia.com è dedicato ai grandi appassionati, a chi ama il buon cibo, la buona cucina, la bella vita, la dolce vita, in stile Italiano.
(Foto credit : Chef Luc Kusters / Lindenhoff)

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NEI PAESI BASSI SI MANGIA SANO E EQUILIBRIO

“Il successo all’estero dei prodotti della dieta mediterranea rappresenta anche un volano di sviluppo per il turismo enogastronomico” Coldiretti/ISTAT. In base all'ultimo rapporto Oxfam, l'Olanda è lo stato in cui si trova il cibo più sano, nutriente e accessibile del mondo.
(Foto credit : Chef Luc Kusters / Lindenhoff)

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DOLCEVIA.COM E TURISMO & CIBO BIS

LA CUCINA MEDITERRANEA NEI PAESI BASSI

Dolcevia.com é il solo canale che promuova attivamente i benefici della cucina mediterranea nei Paesi Bassi. Siamo anche il sito più consultato per ricetti autenticamente italiane.
(Foto credit : Renzo's Delicatessen, Olanda)

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IL SITO OFFRE VARI CANALI AI VISITATORI

Il sito offre informazioni aggiornate e editoriale quotidiano sul turismo e la cucina Italiana in piu di 6000 pagine a più di 85.000 visitatori al mese. Dolcevia offre più di 50 rubriche, con un ampio spettro di interessi. Ogni regione ha la sua sezione dedicata!

Italië ReizenItalië BestemmingenItalië Agriturismo B&BItalië CulinaireItaliaanse ReceptenBeleef ItaliëEvenementenSteden Reizen

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CHI SONO I VISITATORI?

IL PROFILO

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PROFILO PSICOLOGICO

Certamente sono amanti dell’Italia e adorano trascorrere le vacanze lì, durante la villeggiatura apprezzano aspetti quali la comodità dei letti in cui dormono, un ambiente particolarmente socievole, la buona cucina e il potersi talvolta concedere dei piccoli lussi.

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Il PROFILO DEMOGRAFICO

Impieghiamo diversi strumenti per conoscere i nostri visitatori. Ad esempio, facciamo continuamente ricerche sulle loro abitudini di vacanza e di acquisto dei prodotti Made in Italy.

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UNA VITA STABILE

I visitatori hanno un'età compresa tra 40 e i 64 anni e sono divisi quasi equamente tra uomini e donne; la maggior parte è sposata con figli, è abbastanza contenta del proprio reddito ed ha un lavoro fisso a lungo termine. Spesso si tratta anche di imprenditori.

- Segmento socioeconomico Medio-alto
- Scuole superiori o università
- Solitamente più di un viaggio all’anno (2,8 in media), anche se aumenta la quota di chi effettua solo un viaggio l’anno.
- Organizzazione di viaggi individuali tramite internet in aumento

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UN OTTIMO MEZZO PUBLICITARIO

Dolcevia.com rappresenta un ottimo mezzo pubblicitario in grado di offrire soluzioni mirate per tutte le esigenze, sia di comunicazione che di spesa. Il nostro staff, infatti, ti affianca nel formulare il messaggio più adatto alla tua attività

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LA PUBBLICITA PER LE PMI A UN PREZZO ADEGUATO

Essere online con Dolcevia.com diventa quindi un requisito fondamentale per promuovere la propria attività sul web in Olanda e Belgio e aumentare le possibilità di crescita della propria azienda

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Servizi per grandi marchi Italiani & Made in italy

Harper Douglas Max L.L.C.

Harper Douglas Max, agenzia di comunicazione, ha sede a Roma ed offre risorse e consulenza professionale nella vendita, marketing e comunicazione con più di 25 anni di esperienza nel campo del Turismo e FMCG.

  • Media Management
  • Digital Advertising
  • Social Media Campaigns
  • Landing Pages
  • Sponsored Content
  • Site Sponsorships
  • Creative Design
  • Web Development
  • Campaign Management

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DOLCEVIA.COM 2017

CONTATTI

Si desidera sapere la nostra proposta per piccole e media imprese?

SCARICARE QUI

Si desidera un'offerta personalizzata chiama HDM Tel. 06-5180346 oppure visita il nostro sito web www.hdm.agency

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DOLCEVIA.COM 2017

MEDIA INFO

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DOWNLOAD IN PDF

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THE OPPORTUNITY

According to the 2016 report issued by the Italian Ministry of Foreign Affairs there are big opportunities for Italian firms in The Netherlands and Belgium, however there are also some risks

- Advertise: Increase visibility of brands via marketing campaigns, advertising and insertions. etc.
- Incentives for consumers in the low season especially all-inclusive packages
- Digitalization of the product, using travel technology, blogger networks and smartphone and tablet applications
- Co-marketing opportunities with Dutch Tour Operators or other companies which promote Italy

DOWNLOAD THE MARKET REVIEW 2016

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DISCOVERING ITALY

Dolcevia.com is the most important website for tourists from the Netherlands and Belgium outbound to Italy. The site inspires travel and discovery of every facet of Italy; it is a point of reference for those in search of luxury and excellence ´Made in Italy´!
Dolcevia works with over 20 professional journalists from the Netherlands, Belgium and Italy.
(Foto credit : Rotterdam Foodhall)

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NOT ONLY TOURISM

Dolcevia.com presents Italy in 360°, highlighting holiday destinations, culture, lifestyle, food, Made in Italy-brands and just about every other element that makes Italy such a fascinating destination.

(Foto credit : Vinilux Catering België)

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THE NO 1. ITALIAN FOOD DESTINATION ONLINE

Dolcevia.com is absolutely dedicated to Italy's loyal fans
for those who love good food, live well, and enjoy life in
La Dolce Vita style.

(Foto credit : Chef Luc Kusters / Lindenhoff)

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THE DUTCH EAT HEALTHY AND BALANCED MEALS

"The success of the Mediterranean diet abroad is the driving force behind the development of wine tourism", Coldiretti / ISTAT.
According to the latest Oxfam reports, the Netherlands boasts to eat the healthiest and most nutritious foods available in the world.
(Foto credit : Chef Luc Kusters / Lindenhoff)

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DOLCEVIA.COM IS TOURISM AND FOOD BIS

THE MEDITERRANEAN CUISINE IN THE NETHERLANDS

Dolcevia.com is the only online channel that actively promotes the benefits of Mediterranean cuisine in the Netherlands. We are also the most frequently consulted site for authentic Italian recipes.
(Foto credit : Renzo's Delicatessen, Olanda)

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WE OFFER VARIOUS CHANNELS

Dolcevia offers the latest information and daily editorials on tourism, Italian cuisine and lifestyle in over 6,000 pages to more than 85,000 visitors per month, divided over 50+ categories with a broad spectrum of interests. Each region obviously has its own dedicated section!

Italië ReizenItalië BestemmingenItalië Agriturismo B&BItalië CulinaireItaliaanse ReceptenBeleef ItaliëEvenementenSteden Reizen

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WHO ARE OUR VISITORS?

THE PROFILE

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PSYCHOLOGICAL PROFILE

Certainly they are lovers of Italy and adore to spend their holidays there.
And while on holiday they appreciate aspects such as comfortable beds, beautiful locations, an amicable atmosphere, good food and life´s little luxuries.

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DEMOGRAPHIC PROFILE

We have various tools to understand who our visitor is.
For example, we continuously research their vacation habits and purchase of products ´Made in Italy´.

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A STABLE LIFE

Dolcevia´s visitors are between 40 and 64 years of age and divided almost equally between men and women; most are married with children, they are quite happy with their income and have long-term employment or are self-employed professionals.

- Socio-economic segment medium/high
- Higher- or university educated
- Usually more than one vacation per year (2.8 on average) to Italy, although this number is increasing due to short breaks.
- Booking of trips via Internet steadily rising

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AN EXCELLENT ADVERTISING CHANNEL

Dolcevia.com is a great advertising medium, we offer targeted solutions for all your needs and we should definitely be part of your communication budget in any given year.
Our staff is at your service for any requests you might have.

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ADVERTISING FOR SME AT A FAIR PRICE

Being online with Dolcevia.com is an absolute prerequisite for promoting your business on the web in the Netherlands and Belgium.
Increase your possibility to grow in this market, sign up for our low cost advertising packages.

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Communication services for Made in Italy brands

Harper Douglas Max L.L.C.

Harper Douglas Max is our communications agency, based in Rome. The agency offers resources and professional advice in sales, marketing and communications with more than 25 years of experience in the field of Tourism and FMCG. Get in touch!

  • Media Management
  • Digital Advertising
  • Social Media Campaigns
  • Landing Pages
  • Sponsored Content
  • Site Sponsorships
  • Creative Design
  • Web Development
  • Campaign Management

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DOLCEVIA.COM 2016

CONTACTS

Would you like to inquire about our advertising proposal for small and medium-sized enterprises? (Only available in Italian)

DOWNLOAD HERE

If a custom offer seems more suitable feel free to call us at HDM Tel. 06-5180346 or visit our web site www.hdm.agency. We speak English, Dutch, French and Italian.

CLICK HERE

Subscribe for our press releases about Dolcevia.com

Welcome to Dolcevia.com

Dolcevia.com aims to be a name which is top of mind Italy connoisseur, a touchstone and trusted brand for people who love Italy from all parts of the world, who share the values of Italian culture and lifestyle, who buy Italian luxury brands, travel to Italy for leisure and/or business, enjoy the cuisine, industrial and product design or the best food and wine Italy has to offer.

Dolcevia.com currently reaches between 2500 and 3700 Dutch and Belgian visitors per day Our growth rate is currently on average 18-20% per month (December 2015), 60% visitors are from Netherlands, 40% from Flanders Belgium and other countries. Dolcevia breathes Italian culture and style; we promote Italy as a holiday destination and Made in Italy products and brands. We cater to the discerning traveller and the well-informed Italian style and brand enthusiast. For more information and advertising opportuinities please feel free to email us at : info@hdm.agency or sales@dolcevia.com or call us at Tel. +39 06 5180346 Please click here if you cannot view the Infographic below.  Visitors statistics of Dolcevia.com at a glance.  Click here if the infographic below does not appear directly. 
Dolcevia.com is a fast growing e-magazine about Italy. To advertise on Dolcevia.com does not only mean eyeball contact with the Italy minded population of Belgium (Dutch speaking) and The Netherlands, it creates a buzz, a 'I saw it on Dolcevia' sort of feeling, belonging to an exclusive community of Italy aficionado's.
Harper Douglas MAX represents all that is wonderful about Dolcevia.com, an SME which is able to challenge the marketplace by embracing technology. At Harper Douglas MAX we acknowledge the need to bridge a growing divide between IT, the Creative Industry and SME companies. 
If you are a professional and have been browsing our website, checked out our company pages you will have certainly come to the conclusion that Dolcevia.com is something you should be involved in.
Are you a journalist, travel-writer or expert in a particular field. You can help us grow our scope of editorial on Dolcevia.com and create some buzz yourself about a topic you are passionate about. Do you have specific knowledge in one or another area and you wouldn't mind sharing this with our readers then we would be more than pleased to invite you to become one of our contributing editors.  Please use this link to register and we will be in touch.
Would you like to speak to someone at Dolcevia.com or do you need help or have an inquiry. View important telephonenumbers and inquiry forms here.